{"id":41833,"date":"2024-05-16T12:28:50","date_gmt":"2024-05-16T10:28:50","guid":{"rendered":"https:\/\/www.schneider.systems\/?p=41833"},"modified":"2024-05-17T10:03:36","modified_gmt":"2024-05-17T08:03:36","slug":"adobe-max-london-new-innovations","status":"publish","type":"post","link":"https:\/\/www.schneider.systems\/lu\/adobe-max-london-new-innovations\/","title":{"rendered":"Adobe MAX London: New Innovations"},"content":{"rendered":"<p style=\"text-align: justify;\">On April 23, 2024, Adobe introduced new <strong>AI innovations<\/strong> at <strong>Adobe MAX London<\/strong>.\u00a0\u00a0 <img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-41858 aligncenter\" src=\"https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-14-Update-Website-Adobe-at-MAX-London-New-Innovations.jpg\" alt=\"\" width=\"800\" height=\"514\" srcset=\"https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-14-Update-Website-Adobe-at-MAX-London-New-Innovations.jpg 800w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-14-Update-Website-Adobe-at-MAX-London-New-Innovations-300x193.jpg 300w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-14-Update-Website-Adobe-at-MAX-London-New-Innovations-150x96.jpg 150w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-14-Update-Website-Adobe-at-MAX-London-New-Innovations-768x493.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h2 style=\"text-align: justify;\"><strong>Firefly<\/strong>: Firefly Image 3 Foundation Model (beta)<\/h2>\n<p style=\"text-align: justify;\">Now also available in the latest edition of <strong>Adobe\u2019s <a href=\"https:\/\/www.schneider.systems\/lu\/adobe-creative-cloud-for-enterprise-edition-4\/\">Creative Cloud for Enterprise<\/a><\/strong>, the <a href=\"https:\/\/www.youtube.com\/watch?v=vpiALnqE-VQ\"><strong>Firefly Image 3 Foundation Model<\/strong><\/a> brings massive advancements to quality and control to Firefly\u2019s foundation image model. It provides improved <strong>photorealism <\/strong>and <strong>detail<\/strong> in AI-generated images, and a <strong>better understanding of prompts<\/strong>. Additionally, these <strong>two new features<\/strong> are introduced for <strong>Enterprise<\/strong> customers:<\/p>\n<ul style=\"text-align: justify;\">\n<li><strong>Object Composites<\/strong>: This feature enables designers to quickly integrate products and objects into detailed, AI-generated scenes, streamlining the creation of high-quality visuals.<\/li>\n<li><strong>Style Kits<\/strong>: These kits provide a set of tools for creating consistent AI-generated content. Teams can develop templates, compile reference assets, and utilize shared libraries to ensure uniformity across enterprise projects.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-41834 aligncenter\" src=\"https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Firefly-3-800x415.png\" alt=\"\" width=\"800\" height=\"415\" srcset=\"https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Firefly-3-800x415.png 800w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Firefly-3-300x156.png 300w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Firefly-3-150x78.png 150w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Firefly-3-768x398.png 768w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Firefly-3.png 906w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h2 style=\"text-align: justify;\"><strong>Photoshop<\/strong> (beta): Generate Image and Generative Fill with Reference Image<\/h2>\n<p style=\"text-align: justify;\">Powered by the new <strong><a href=\"https:\/\/www.schneider.systems\/lu\/adobe-firefly-within-adobe-express-illustrator-photoshop\/\">Adobe Firefly<\/a> Image 3 Foundation Model<\/strong>, you can now create images in Photoshop using the &#8220;<strong>Generate Image<\/strong>&#8221; function when you get started on a new document.<\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-41846 aligncenter\" src=\"https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Photoshop-Generate-Image-1.png\" alt=\"\" width=\"627\" height=\"571\" srcset=\"https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Photoshop-Generate-Image-1.png 627w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Photoshop-Generate-Image-1-300x273.png 300w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Photoshop-Generate-Image-1-150x137.png 150w\" sizes=\"auto, (max-width: 627px) 100vw, 627px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-41850 aligncenter\" src=\"https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Photoshop-Generate-Image-2-800x677.png\" alt=\"\" width=\"800\" height=\"677\" srcset=\"https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Photoshop-Generate-Image-2-800x677.png 800w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Photoshop-Generate-Image-2-300x254.png 300w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Photoshop-Generate-Image-2-150x127.png 150w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Photoshop-Generate-Image-2-768x650.png 768w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Photoshop-Generate-Image-2.png 830w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p style=\"text-align: justify;\">Also, Photoshop now allows you to upload a &#8220;<a href=\"https:\/\/www.youtube.com\/watch?v=9x13DtOV-II\">Reference Image<\/a>&#8221; to make better use of the &#8220;Generative Fill&#8221; option. This way, Photoshop understands more easily how you want to manipulate your existing image. For this, make a <strong>selection<\/strong> first (e.g., using the Lasso-tool) and click on <strong>Reference image<\/strong> &#8211; <strong>Choose image<\/strong>.<\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-41854 aligncenter\" src=\"https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Photoshop-Reference-Image.png\" alt=\"\" width=\"716\" height=\"265\" srcset=\"https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Photoshop-Reference-Image.png 716w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Photoshop-Reference-Image-300x111.png 300w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Photoshop-Reference-Image-150x56.png 150w\" sizes=\"auto, (max-width: 716px) 100vw, 716px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h2 style=\"text-align: justify;\"><strong>InDesign<\/strong>: Text to Image<\/h2>\n<p style=\"text-align: justify;\">You can now also create images from text prompts using the &#8220;<strong>Text to Image<\/strong>&#8220;-feature in <strong>InDesign<\/strong>. This helps to reduce workloads and creates license-free images in seconds. To activate, go to <strong>Window &#8211; Text to Image<\/strong> <strong>(Beta)<\/strong>; then type in the <strong>prompt<\/strong> to generate the image.<\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-41842 aligncenter\" src=\"https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-InDesign-Text-To-Image.png\" alt=\"\" width=\"566\" height=\"648\" srcset=\"https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-InDesign-Text-To-Image.png 566w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-InDesign-Text-To-Image-262x300.png 262w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-InDesign-Text-To-Image-131x150.png 131w\" sizes=\"auto, (max-width: 566px) 100vw, 566px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h2 style=\"text-align: justify;\"><strong>Express mobile apps<\/strong>: now available to all users across web and mobile<\/h2>\n<p style=\"text-align: justify;\"><strong><a href=\"https:\/\/www.schneider.systems\/lu\/adobe-spark-rebranded-as-adobe-express\/\">Adobe Express<\/a> mobile apps<\/strong> are now available across <strong>web <\/strong>and<strong> mobile<\/strong>, bringing features powered by <strong>Adobe Firefly generative AI<\/strong> to the user on the go. You can use features like &#8220;Text to Image&#8221;, &#8220;Text Effects&#8221;, &#8220;Generative Fill&#8221; and &#8220;Text to Template&#8221; to generate or manipulate images and designs or to create attention-grabbing headlines from simple text prompts.<\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-41862 aligncenter\" src=\"https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Adobe-Express-Apps.png\" alt=\"\" width=\"357\" height=\"733\" srcset=\"https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Adobe-Express-Apps.png 357w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Adobe-Express-Apps-146x300.png 146w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Adobe-Express-Apps-73x150.png 73w\" sizes=\"auto, (max-width: 357px) 100vw, 357px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h2 style=\"text-align: justify;\">Frame.io: Frame.io V4 (beta)<\/h2>\n<p style=\"text-align: justify;\">Adobe has introduced <a href=\"https:\/\/frame.io\/v4\"><strong>Frame.io V4<\/strong><\/a>, the latest iteration of its collaboration platform tailored for creative teams. <a href=\"https:\/\/www.schneider.systems\/lu\/adobe-frame-io-for-creative-cloud-included-in-premiere-pro-and-after-effects\/\">Frame.io<\/a> V4 offers a <strong>flexible<\/strong> and <strong>rapid<\/strong> <strong>environment<\/strong> that <strong>simplifies<\/strong> the <strong>content<\/strong> <strong>creation<\/strong> and <strong>production<\/strong> <strong>process<\/strong>. It centralizes <strong>feedback<\/strong>, reducing the need for multiple revisions and speeding up the delivery of media assets. The introduction of <strong>Collections<\/strong>, a smart folder system within a dynamic metadata framework, enhances workflow management. Frame.io V4 is a <strong>customizable<\/strong> <strong>cloud-based platform<\/strong>, robust and adaptable, designed to support a wide range of creative workflows, extending well beyond video.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-41838 aligncenter\" src=\"https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Frame.io-V4-800x453.jpg\" alt=\"\" width=\"800\" height=\"453\" srcset=\"https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Frame.io-V4-800x453.jpg 800w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Frame.io-V4-300x170.jpg 300w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Frame.io-V4-150x85.jpg 150w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Frame.io-V4-768x435.jpg 768w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Frame.io-V4-1536x870.jpg 1536w, https:\/\/www.schneider.systems\/media\/2024\/05\/SCHNEIDER-IT-MANAGEMENT-2024-05-10-Update-Adobe-MAX-Summit-Frame.io-V4-2048x1160.jpg 2048w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p style=\"text-align: justify;\">Note, that <a href=\"https:\/\/www.schneider.systems\/lu\/adobe-frame-io-for-creative-cloud-included-in-premiere-pro-and-after-effects\/\">Adobe Frame.io for Creative Cloud is part of Creative Cloud All Apps, Premiere Pro and After Effects subscriptions<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<h2 style=\"text-align: justify;\"><strong>More information<\/strong><\/h2>\n<p style=\"text-align: justify;\">For the <strong>announcement<\/strong>, please visit: <a href=\"https:\/\/news.adobe.com\/news\/news-details\/2024\/Adobe-Charts-the-Future-of-Creativity-and-AI-at-MAX-London\/default.aspx\">https:\/\/news.adobe.com\/news\/news-details\/2024\/Adobe-Charts-the-Future-of-Creativity-and-AI-at-MAX-London\/default.aspx<\/a>.<\/p>\n<p style=\"text-align: justify;\">For the whole <strong>Adobe MAX London 2024<\/strong> event, please visit: <a href=\"https:\/\/www.youtube.com\/watch?v=NA0hFqIHfro\">https:\/\/www.youtube.com\/watch?v=NA0hFqIHfro<\/a>.<\/p>\n<p style=\"text-align: justify;\">For more information about <strong>Adobe<\/strong>, please visit: <a href=\"https:\/\/www.schneider.systems\/software\/adobe\/\">https:\/\/www.schneider.systems\/software\/adobe\/<\/a>.<\/p>\n<p style=\"text-align: justify;\">Please <a href=\"https:\/\/www.schneider.systems\/contact\/\">contact us<\/a> for <strong>expert services<\/strong> on your specific <strong>Adobe <\/strong>requirements and to <strong>request a quote today<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>On April 23, 2024, Adobe introduced new AI innovations at Adobe MAX London.\u00a0\u00a0 &nbsp; Firefly: Firefly Image 3 Foundation Model (beta) Now also available in the latest edition of Adobe\u2019s [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":27192,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[158,485,677],"tags":[],"class_list":["post-41833","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-adobe-creative-cloud","category-adobe-express","category-adobe-firefly"],"_links":{"self":[{"href":"https:\/\/www.schneider.systems\/lu\/wp-json\/wp\/v2\/posts\/41833","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.schneider.systems\/lu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.schneider.systems\/lu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.schneider.systems\/lu\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/www.schneider.systems\/lu\/wp-json\/wp\/v2\/comments?post=41833"}],"version-history":[{"count":3,"href":"https:\/\/www.schneider.systems\/lu\/wp-json\/wp\/v2\/posts\/41833\/revisions"}],"predecessor-version":[{"id":41911,"href":"https:\/\/www.schneider.systems\/lu\/wp-json\/wp\/v2\/posts\/41833\/revisions\/41911"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.schneider.systems\/lu\/wp-json\/wp\/v2\/media\/27192"}],"wp:attachment":[{"href":"https:\/\/www.schneider.systems\/lu\/wp-json\/wp\/v2\/media?parent=41833"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.schneider.systems\/lu\/wp-json\/wp\/v2\/categories?post=41833"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.schneider.systems\/lu\/wp-json\/wp\/v2\/tags?post=41833"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}